Feedcast product news

Two overviews to manage your catalog and campaigns

The catalog and advertising each have their overview: where you stand, and what to do now, in a single action list. The dashboard gains a Campaigns block, and the Feedscore becomes much more readable.

Black Friday 2026: Prepare Your Product Feed in 6 Steps

Black Friday 2026 takes place on November 27. Titles, identifiers, promotional prices, stock, multichannel: the 6 steps to prepare your product feed now.

A smoother journey, simpler channels to manage

The Feedcast agent can continue a conversation in a new thread when its budget is reached and takes over after the catalog is added. Empty catalogs, channel configurations, and Google errors are better supported. Also discover the 'What's New' card and support for Norwegian Bokmål.

The Feedcast agent easier to use, smoother visuals, and real-time reports

Discover a guided journey to set up your account with the Feedcast agent and the ability to share images in the chat. Mobile navigation, loading, and visual selection, as well as report viewing, have also become smoother. Set up your advertising channels with the Feedcast agent and track their status on a new dedicated page.

This back-to-school season, your Feedcast agent takes action

The FeedScore has a new calculation method

Why we reworked your catalog health score: scored product by product, weighted by impressions, with fixes ranked by impact.

Feedcast: where we come from, where we're going

Our product trajectory, the thinking behind the growth agent, and why we're starting to publish product news.

Your prices against the competition, inside your product reports

Google Merchant Center competitive data lands in Feedcast: benchmark prices, market distribution, and the products where you're losing ground.

Labels are now product segments

A segment is defined once and applies to Google, Meta and Microsoft. No more recreating the same labels channel by channel.

The Meta campaign builder has been rebuilt

See your ad while you build it, read your targeting without translating Meta's jargon, and track unpublished changes: why we reworked the Facebook and Instagram screen.